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Mussels
Processors in Canada, Chile and China are in search
of markets for frozen mussels
If you’ve noticed a lot more moules on menus lately,
you’re not alone. In the year 2000 alone, the volume of mussels
sold in the United States jumped almost 20 percent, to about 27,000
metric tons.
Of course, U.S. mussel consumption still pales
compared to that in other, more seafood-savvy countries. Spain,
for example, produces almost 200,000 metric tons of farmed mussels
a year, while Italy and the Netherlands each produce about 100,000
metric tons a year to meet Europe’s huge appetite for the shellfish.
Mussels are getting big even in the United Kingdom,
a country not normally associated with a passion for seafood. At
the Big Mussel restaurant in Newcastle, a bellyful of blue bivalves
is a bargain. Prepared any one of eight ways, a full kilo of mussels
at the quayside bistro costs just $12, served with fries, mayo and
bread.
Closer to home, mussels are beginning to show
up on menus at family-dining restaurants like Olive Garden and Carrabba’s
Italian Grill, a new Italian concept started by the wildly successful
Outback Restaurant chain. If middle America acquires a taste for
mussels, who knows where they could show up next. Are you ready
for McMussels?
While fast-food mussels may be a stretch for Americans
(Europeans in a hurry eat them fried with frites), it’s clear that
there’s still a lot of room for growth in the U.S. mussel market.
And supply — at least of imported mussels — doesn’t appear to be
a problem.
In fact, there have been so many imported mussels
coming in from Prince Edward Island lately that the largest mussel
producer in the United States filed an anti-dumping claim this spring
when delivered prices for live PEI mussels dropped below 80 cents
a pound.
On Oct. 11, the U.S. Department of Commerce announced
preliminary tariffs on two of the four PEI live blue mussel producers
it investigated. Prince Edward Aqua Farms was assessed a 3.5 percent
dumping margin while Confederation Cove received a 4.7 percent margin.
A rising tide of frozen, whole blue mussels from
Canada, Chile and China is also finding markets in North America.
Through June, imports of frozen blue mussels from Chile, for example,
tripled, to 171 metric tons. Blanched and vacuum-packed, usually
in 2-pound sleeves, whole, frozen mussels offer foodservice operators
a no-risk way to menu mussels without fear of dead loss and shrink.
Broadline foodservice distributors who aren’t
set up to handle live shellfish can now offer operators a blue mussel
option, says one distributor, who has just started buying container
loads of frozen mussels from China.
Frozen mussels, of course, are nothing new. Kiwi
mussel farmers have dominated the frozen mussel industry for decades,
sending their trademarked greenshell mussels around the world.
The demand for greenshells, which are about 30
percent larger than most blue mussels, has expanded to the point
where New Zealand farmers are growing more than 70,000 metric tons
a year. Last year, New Zealand exported to the United States almost
10,000 metric tons of greenshell mussels, almost all of which were
frozen on the halfshell.
Closer to home, U.S. production of mussels has
actually declined, from about 20,000 metric tons in 1990 to about
7,000 metric tons in 2000. The reason for the decline can be traced
to a lack of demand for wild mussels, which are harvested by draggers
off the New England coast and sold ungraded for as little as 20
cents to 25 cents a pound.
“The market for cheap mussels is dying,” says
one of the East Coast’s largest mussel producers. “People these
days want mussels that are cleaned and graded, and they’re willing
to pay more.”
Shellfish farmers in Washington state have made
their mark growing Mediterranean mussels on ropes in Puget Sound.
Bigger and faster-growing than the local blue mussel, Mediterraneans
now account for the bulk of Washington’s annual mussel harvest of
about 1,000 metric tons, almost all of which is grown by two large
farms.
Another advantage of Mediterranean mussels is
that they spawn in the winter, so they’re in peak condition in the
summer, when the meat yield from blue mussels is typically lower
after their spring spawn.
Mussel farmers in Washington have also started
growing sterilized triploid mussels, which are in prime condition
year-round since they don’t spawn.
In Maine, which produces more than 80 percent
of the U.S. mussel harvest, almost all the production is either
bottom-cultured or wild-harvested blue mussels. In bottom culture,
producers drag seed mussels up from the bottom and distribute them
on leased areas where growing conditions are ideal.
When the mussels have matured, they are dragged
from the bottom and delivered to a plant, where they are held in
saltwater tanks to purge themselves of any sand or grit. After they
are purged, they are scrubbed, graded and debearded.
New England mussel producers also drag mature
mussels from wild beds and follow the same purging and grading procedures
as they do with bottom-cultured mussels. Although a growing number
of permits have been issued to produce rope-grown blue mussels in
Maine, so far production is less than 100 tons a year.
As is the case in Washington state, where rope-growers
could rapidly increase production if they could use the permits
they already have, a balky bureaucracy and active opposition from
adjacent landowners handicaps the Maine rope-grown industry.
Supply outlook
If you’re looking for more blue mussels, don’t
worry. Although the growth in production from Prince Edward Island
is slowing, supplies should be ample again next year. Production
of mussels from Prince Edward Island in 2001 should hit 16,000 metric
tons, almost double the harvests of five years ago and an increase
of about 10 percent from last year.
About half of PEI’s mussel production is marketed
in the United States, with the remainder going to markets in Canada.
In terms of market share, PEI accounts for more than 90 percent
of the U.S. supply of rope-grown live mussels. Look for long-term
PEI production growth to slow down to a sustainable level of about
10 to 15 percent a year.
Supplies of rope-grown Mediterranean and blue
mussels from U.S. growers should remain at about 1,000 metric tons
again in 2002.
Limited quantities of Mediterranean mussels from
British Columbia may begin showing up on the U.S. market before
long. The B.C. growing conditions are good, and there’s a lot more
coastline with far fewer landowners to complain. If Washington’s
two large producers decide to expand into the province, production
could grow quickly.
In Maine, a new program to get fishermen to invest
in mussel rafts has been introduced, but significant production
from these growers is still at least two years down the road. However,
whether Maine producers can compete with the PEI industry, which
enjoys substantial economies of scale and the advantage of a weak
Canadian dollar, remains a big question mark.
Supplies of true bottom-cultured mussels from
Maine are expected to be about the same in 2002, as the state has
only one large producer and that company has already leased the
maximum acreage the state allows any one aquaculture operation to
lease.
Supplies of graded wild mussels from New England,
on the other hand, can be expected to increase as demand continues
to grow; the size of the market — not the resource — is the limiting
factor.
After quickly growing production to a level of
2,500 metric tons in just a few years, Newfoundland mussel producers
have found that selling mussels — at least live mussels — is harder
than growing them. Now that they have figured out they can’t compete
with PEI growers who can drive their bivalves to Boston, Newfoundland
producers have decided to stake their future on frozen, value-added
mussels.
“It makes more sense for us,” says one of two
large Newfoundland seafood processors who planned to produce almost
1,000 metric tons of finished product this year. “It gives our plant
something to do when we’re not processing shrimp or crab.”
One of Europe’s largest and most successful value-added
mussel producers has also invested in a processing plant in the
Canadian province, so look for a steady increase in the supplies
of frozen mussels from Newfoundland in future years.
There are also plenty of frozen, whole blue mussels
from Chile and China to meet the demand of this growing market segment.
Chilean producers, with the help of European importers, have made
significant investments in both production and processing facilities,
primarily to meet the need for a wide variety of value-added mussel
products in the European market.
Rope-grown production of Chile’s native blue mussel,
which has already reached almost 20,000 metric tons a year, could
increase rapidly, given the country’s natural environmental and
regulatory advantages.
In terms of mussel production, though, China is
king. According to the Food and Agriculture Organization, China
produces more than 400,000 metric tons a year of various mussel
species, including two that are very similar to the New Zealand
greenshell mussel and the North American blue mussel. If past experience
is anymeasure, Chinese production will expand much faster than the
country’s development of new markets.
After a decade of impressive growth, production
from the New Zealand mussel industry could be off by as much as
15 to 20 percent in 2001. A shortage of high-quality spat, which
is gathered from beaches on the North Island and transported to
farms in Marlborough Sound in the South Island, has been a problem
for farmers. In addition, low nutrient levels in the heavily farmed
mussel regions are resulting in reduced harvests.
Longer term, New Zealand’s mussel industry is
trying to expand into additional growing areas on the North Island,
as the Marlborough Sounds area is fully utilized. But the lack of
spat will likely prevent rapid expansion.
In addition, the New Zealand mussel industry is
finding itself in a battle with environmentalists and landowners
doggedly fighting the industry’s efforts to develop new sites.
Price trends
Mussels might not be quite the buy they were in
2001, but for the most part they will still be a pretty good deal.
The price war in PEI that drove the delivered
price of live mussels down to 70 cents a pound this spring and inspired
the anti-dumping charges has subsided. By summer, prices delivered
to Boston buyers recovered to between 80 cents and 90 cents a pound.
Since PEI dominates the U.S. market for rope-grown mussels, don’t
be surprised if prices bump up another nickel or more in 2002 as
production slows.
The price of rope-grown Me-diterranean mussels
to West Coast distributors should stay relatively firm at an average
of about $1.50 to $1.75 a pound, due to the limited supply.
Prices to distributors for bottom-cultured and
graded wild mussels have been steady for the past few years, averaging
between 60 cents and 70 cents a pound, f.o.b. Boston, depending
on size, grade and order volume. These prices should remain steady
in 2002.
The market for frozen, value-added, whole blue
mussels, on the other hand, could soften unless producers are successful
in finding new markets for their increasing production. Depending
upon the type of product, meat yield, size and order volume, distributors
have been paying prices averaging between $1.10 and $1.50 a pound.
If product starts pouring in, especially from China, prices could
decrease a dime or more.
Expect to pay the price for the shortfall in the
supply of New Zealand greenshell mussels. Importers raised the price
of frozen halfshells this year by about 20 cents, to $1.90 to $2.20
a pound, depending on size. A very weak Kiwi dollar and growing
supplies of frozen blue mussels should keep greenshell prices from
going much higher in 2002.
The price of frozen, whole, vacuum-packed greenshells
has gone up to as high as $2.80 a pound for some of the best packs
with severed adductor mussels.
Buying tips
The trick in buying mussels is to get the most
meat for your money, so be prepared to sample product to determine
actual meat yields both before and after cooking.
Once you determine what level of meat yield is
acceptable for you and your customers, set a spec and stick with
it.
As a rule, rope-grown mussels have the highest
meat content. In the case of greenshells and Mediterraneans, the
meat-to-shell ratio of raw product can reach 50 percent or higher.
Rope-grown blue mussels can reach 40 percent,
but 30 to 35 percent is normal. The meat yield from high-quality
bottom-cultured and wild mussels should be about 20 percent.
But always remember that meat yield can vary considerably,
depending upon the time of year. After a mussel spawns, its meat
can shrink by as much as 25 to 50 percent. In North America, blue
mussels typically spawn in the spring, so meat yields are lower
in the warm-weather months.
The amount of food in the water also affects the
size of the meat. In some areas where there are large concentrations
of mussels, the meat content can be lower than in areas where there
is more food. Make sure your mussel supplier samples the product
before it is harvested and guarantees a specified meat yield.
Also, when talking about meat yield, make sure
you and the supplier are on the same page: Is it before cooking,
or after cooking? There’s a big difference.
After a mussel spawns, it will also be considerably
weaker, which will result in a shorter shelf life. Under ideal conditions,
debearded mussels held on ice will stay alive as long as two weeks,
but that shelf life can be cut in half after spawning.
If dead-loss and low meat yields are problems,
consider trying a frozen, whole mussel during periods when quality
of live product is an issue. Frozen-mussel producers will gladly
guarantee a certain meat yield. Frozen mussels may cost more on
a per-pound basis, but if you analyze just the cost of the meat,
it can be comparable, especially after you factor in dead-loss.
Sample frozen mussels from several suppliers and
countries of origin before making any final decisions. You may be
surprised what you learn.
If a live mussel is gaping, don’t immediately
assume it is dead. Immerse it in cold water first to see if it closes
its shell.
Culinary notes
Mussels are an easy way to spice up any menu and
give exotic appeal at a very profitable price. If you’re featuring
an Asian dish, for example, you can add a half-dozen halfshell greenshells
to a Thai Seafood Stew for a food cost of less than 50 cents. Or
you can serve a Spanish Mussel and Chorizo Soup, using blue or Mediterranean
mussels that cost less than 75 cents.
Most restaurants feature mussels as an appetizer,
typically simmering half a pound of whole mussels in a wine, butter
and garlic sauce. However you serve mussels, though, be careful
not to overcook them. And remember that frozen mussels are already
cooked, so all you have to do is heat them long enough to absorb
the flavor of the sauce.
Mussels are a great addition to traditional soups.
Le Bernardin chef Eric Ripert makes a hardy Pistou Vegetable Soup
with Mussels that gets its distinctive flavor from the mussel broth.
And more innovative chefs are adding a few mussels
to their traditional fish entrées. For a minimal food cost, mussels
add a lot to the value of a dish.
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