« May 2009 Table of Contents 
Editor's Note: We’re dedicated to seafood buyers
By Fiona Robinson, Editor in Chief
May 01, 2009
As is the case with any magazine or other media, we often
only hear from readers if they dislike what is written. So I
get excited when the magazine commissions a readership survey -
typically every other year - the results of which we received
in February.
The survey gives a general gauge of how the magazine is
doing, and I'm pleased to report readers are very happy with
the magazine. In this survey, 90 percent of SeaFood Business
readers rated the magazine as "good" or "excellent." Aspects of
the magazine that got high marks included relevance of
editorial, timeliness of information, quality of advertisements
and usefulness of the magazine.
Articles like this issue's Top Story on the Top 25 seafood
suppliers is a perfect example of information that our readers
want. Researching this list hasn't gotten any easier after 10
years (Hint: Please return our requests for information so we
can produce an accurate list!), but it's features like this
that our readers have come to expect.
Almost all of the magazine's readers are involved in or
influence seafood purchasing decisions for their businesses,
and three out of four readers use SeaFood Business to help make
their purchasing decisions. We are committed to delivering the
most relevant, timely information for seafood buyers to help
them make those important purchases.
A lot of hard work by many people, from sales to production
to editorial to design, goes into each issue: It's gratifying
to see that readers highly value what we work so hard to
produce. I consider myself lucky that the people we interview -
the "salt" of the industry - have a lot of character. As
always, I look forward to reading your feedback, which can be
e-mailed to frobinson@divcom.com.